Back in summer during our amazing beer passport campaign, we embarked on a mission to bring our ever growing, impressive gin collection and our dedication to the perfect perfect serves together for autumn and winter.
The ideas were flowing back and forth between us and our friends at JAM creative. Until finally we came up with the wonderful idea of ‘Ginatomy’.
Firstly we chose 8 of our favourite gins from our collection and met with them to gain their interest and support. Together with JAM we decided to produce tasting cards similar to playing cards. These would then be given out when people order one of the specially selected gins and a Fevertree tonic.
Once all 8 cards are collected the participant is entered into a prize draw to win a curated hamper which has been put together by the brands themselves and The Abel Heywood just in time for Christmas!
This wonderful campaign has been so well received we have already had over 8 people collect and enter the prize draw. The best news? Theres still time to enter! The campaign is running until December 2nd and all you need to do is come in, speak to a member of staff and get your first drink to receive your first card!
HAPPY GIN DRINKING EVERYONE!